international documentary association

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Elijah Phelps
5 years ago
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1 international documentary association media kit

2 our advertisers: documentary magazine HBO Films Canon Sony Creative Fox Searchlight Lions Gate Film Magnolia Pictures Discovery Channel Netflix New Yorker Films Sundance Channel The Weinstein Company SXSW A&E Stanford University T3 Media Panasonic First Com Music Global Image Works Axis Pro IFC Park Creek Productions UNAFF Berkeley Sound Artists INA Brooks Institute South by Southwest Global Image Works Hofstra University School of Visual Arts Solid Entertainment NBC Archives Hollywood Reporter editorial calendar fall issue ad closing: material closing: street date: winter issue ad closing: material closing: street date: spring issue ad closing: material closing: street date: summer issue ad closing: material closing: street date: regular sections cinema real (theatrical releases) actuality on the air (broadcasts) docs on disc (DVD releases) reality ink (book review) playback (essay)

magazine specs & pricing b&w ads single issue 2 issues 4 issues full page $800 $850 $750 half page $650 $600 $550 one-third page $500 $450 $400 one-sixth page $350 $300 $250 back cover $3,000 inside

3 magazine specs & pricing b&w ads single issue 2 issues 4 issues full page $800 $850 $750 half page $650 $600 $550 one-third page $500 $450 $400 one-sixth page $350 $300 $250 back cover $3,000 inside front cover $2,700 inside back cover $2,400 full page color $2,300 4-c and full color ads, add 25% to the sum of size (excluding full page) artwork submission we accept files in the following formats: photoshop (EPS,TIF JPEG at 300dpi) illustrator EPS files acrobat PDF files must be high res with crop marks please send your artwork to jina.c@documentary.org no graphic design services offered at the ida full page live area: w x h trim size: w x h full page bleed: w x h half page 7.25 w x 4.75 h one-third page 4.75 w x 4.75 h one-sixth page 2.25 w x 4.75 h (1/8 all around permitted on full page only)

television executives publicists government

4 who reads documentary magazine? directors producers executive producers distribution executives vp/head of production director of programming scholars film critics television executives publicists government officials magazine circulation 5,000 magazine readership 18,000 e-magazine subscribers 20,000

digital assets: website advertising ad sizes dimensions 1month 2months 3months banner, top of every page including homepage 468x60 pixels $1,500 $1,200 $1,000 skyscraper, interior pages, left side

5 digital assets: website advertising ad sizes dimensions 1month 2months 3months banner, top of every page including homepage 468x60 pixels $1,500 $1,200 $1,000 skyscraper, interior pages, left side 120x600 pixels $700 $600 $500 square button, guaranteed above the fold 200x200 pixels $500 $450 $400 video of the week 1 Week $1,000 2 Weeks $1,600 technical requirements banner ads FLASH NOT ALLOWED banners should be less than 30K in file size all banners must be in.gif animated/ non-animated or jpg format video of the week video formats: quicktime, PG, AVI file video files must be 100MB or less include a 100 word description of your video video must be no longer than 5 minutes video must be fully cleared, including music rights and stock footage monthly website visits 4,000-62,000 daily visits 1,600-2,000

digital assets: email messaging do you have a film premiere to promote?

6 digital assets: messaging do you have a film premiere to promote? an ida dedicated eblast and weekly digest inclusion are rich text, html messages that can be sent to all ida members and opted-in subscribers. open rates eblast clicks 3-14% eblast open rate 18%-22% weekly clicks 3-14% weekly open rate 18%-22% the average industry open rate is 5% messaging options subscribers price all region 20,000 $2,500 southern CA 5,000 $1,500 tri-state (NY,CT,NJ) 3,500 $1,500 northern CA 1,000 $750 weekly digest 20,000 $1,200

7 eblast technical requirements 1. SUBJECT LINE: the subject line for your eblast must be 75 characters or less. 2. TEXT COPY: text copy should be submitted in html, plain text, or word format. 500 word limit. (Note: Word limit does not include url links.) 3. IMAGE(S): images should be submitted in jpg or pdf format. - limit 2 images per eblast. - maximum size is 700x925 pixels. - we will resize large images. note: We will allow more than 2 images if eblast content is designed and delivered as an html file (with image files) and the html code contains absolute or relative paths to all image files. The maximum size is 700x2000 pixels for eblasts designed in html. We offer 2 revisions only, no exceptions send artwork to jina.c@documentary.org 1. subject line: title for your weekly digest inclusion. 2. text copy: copy must be limited to 75 words. weekly digest technical requirements 3. Image: Images must be submitted in jpg or pdf format. Image maximum width is 185 pixel. no draft revisions send artwork to jina.c@documentary.org reservation policy Eblast and weekly digest reservations must be made 5 business days prior to your desired date. Date(s) requested by Advertiser are only guaranteed once a signed Insertion Order is received by the Account Executive. late fees Advertising material (web banners, eblast, weekly digest) is due by the deadline specified on the Insertion Order and is subject to the approval of ida. Late artwork for eblast and weekly digest will result in a daily ten percent (10%) of the advertising fee charged to Advertiser s account until material is received. cancellation Canceling any digital reservations after ida receives a signed Insertion Order from Advertiser will result in 100% of the purchased advertising fee.

international documentary association media kit

international documentary association 2014-2015 media kit IDA at a glance reach audience demographics Documentary magazine Circulation: 5,000 Festivals, screening series, conferences: 3,700 Involvement