Brief Presentation of Alternative Website Design for Kiliwonders.com. Homepage before : Homepage after :

Transcription

1 Brief Presentation of Alternative Website Design for Kiliwonders.com We want to start by building a website that visualy borrows from the name of the hotel, such that a visitor to the website feels wonderful simply by looking it. Compare below: Homepage before : Homepage after : 1

2 Rooms page before : Rooms page after : 2

3 1. Colour Visual appeal is key. Hospitality needs to reflect warmth, comfort, and class. The colour-scheme of the previous website seems to rely heavily on grey alone: e.g. the main photo has the exterior walls of the hotel in grey, text is in grey, the logo is in grey etc., resulting in a website design that seems not to visualize hospitability. In the given examples on pages 1, and 2 above, the alternative that we have applied to keeping grey in the picture is to limit its use to the logo and to text. We have done away with the grey text-filters and backgrounds. 3. Limited wording We will cut down the usage of text in the website, either by summary, or by images that complement the usage of fewer words. We may also include read more buttons that limit the number of visible paragraphs, so that the reader can choose when they want to continue reading. 2. Original HD Photographs We suggest that the ideal size of photos be HD, minimum dimension 1080 pixels in width. Format of photography we propose is landscape wide-angle, capturing as much as possible detail of relevant spaces, objects, or surroundings. This example image above, handles both depth and width in rich, clear detail. Capture well-lit rooms, bright interiors, panoramic outdoors e.g. the mountain-view from windows at the top floors etc. 3

4 Stages of production 1. Preparing of data that will go on website (text & images) 2. Correction and confirmation of data 3. Designing website draft 4. Testing website draft 5. Approving website draft 6. Taking website live Proposed procedure of work and handing over finished web design The website will be designed offline. Once a draft is ready, it will be uploaded for preview, on a private link either on TTMAgency.com/test or Kiliwonders.com/test Once the new site is tested and approved, it will be handed over in a folder to KiliWonders.com s web admin. The contents of the new website folder can then replace the relevant website files in kiliwonders.com s public_html folder, thus going live. If any server-side configurations are required for the website to function as designed, TTMAgency will guide the Kiliwondes.com web admin on the same, or the server admin can grant TTMAgency temporary admin access for this purpose when it shall be necessary. 4

5 Suggested Colour Swatches 5

6 Suggested Photography Shots (Moods/Ambiance) 6

7 Suggested Website Screens (Complimentary Colour Tab Samples) 7

8 Suggested Fonts 8

9 Current KWH Site 9

10 NEEDS / REQUIREMENTS / SKILLS / TEAMS ITEM PROPOSED REQUIRMENT WORK REQUIRED SKILLS REQUIRED PROPOSED Team Members KWH Website Improve look and format Web Architecture / Re-design Graphics HTML5, PHP Graphic Design - Favor; Zadock *hand over - Mona, Update content and links Re-write Copywriting - Mona/Favor/KWH Mkt Swahili version? (to be discussed) Translation or Language plugin (software) Good written English/ Swahili - Mona/Favor Storefront? (to be discussed) Create a window-shop display Software configuration HTML5, PHP - Mona KWH Social Media - Facebook The page is well-maintained and up to date. Posts need to be duplicated in Swahili Content posting and responding to comments and messages. Good written English Good written Swahili - Mona - Favor/KWH Mkt Team Editing of page info (and ensuring that there s a Francophone translation KWH Mkt -level knowledge of KWH in order to respond accurately to comments, posts, queries and messages. - Mona/Favor/KWH Mkt Team Create a KWH Twitter Account Check if calls necessary on this platform - Favor/KWH Mkt Team - Twitter Twitter account creation, and linking it to the Facebook page Respond to messages and mentions, ensure there are translations in French Tweets will automatically appear from Facebook, but a secretariat-level person is required to respond to messages and mentions - Favor/KWH Mkt Team 10

11 Schedule, Task & Resource Management (To be adjusted on project commencement; tentative on May ) 1. Core-Team briefing 2. Adjustments of Project Plan based on discussions and resolutions from meeting 3. Approval of final Project Plan 4. Official contracting of core team 5. Commencement of project and monitoring 6. Project evaluation 11

12 Milestone/ REVISED AS OF 19 th APRIL 2017 Delivery Date Key Milestones, Activities and Deliverables Core-Team briefing meeting Pre-Project: April 24 th 2017 Pre-Project: 1 st May 2017 Approval of final Project Plan Contracting external coding team (Mona & external team,) Pre-Project: 8 th May 2017 *Moshi visit Tue9th Thurs 11th **initial digital photography day/night shots for site templates/coding/placement Commencement of project and monitoring activities Project Start: 12 th May 2017 Extracting web text as-is for corrections by Favor/KWH Mkt Team (Mona to follow up) by May 8 th 2017 Obtaining new photos and graphic designs (Mona, Favor/KWH Mkt Team) by May 15 th 2017 Updating website copy (Text): (Mona) (checked by Favor), Mona) Translating website copy to French (Emilie) Architectural backend (coding) of new revamp website (Tech Team) by May 29 th 2017 by June 5 th 2017 ICT needs assessment for 24 KWH members (Favor/Mona) by June 9 th 2017 ICT needs Report and Recommendations for ICT Support or ICT Mgmt. for KWH (Mona) by June 12 th 2017 Compiling code, copy and graphics into new web-design by June 26 th 2017 Presenting new Redesigned and Bilingual KWH Website By June 30 th

13 WEBSITE BROCHURES NEWSLETTER BILLBOARDS POSTERS FLYERS SOCIAL MEDIA FB/INSTAGRAM KWH MOSHI BRANDING VISION 2017 ROOM PR SIGNAGE HOTEL PRINT MATERIAL RADIO/TV SOCIAL MEDIA STAFF TRAINING PR BRANDED GIVEAWAYS PR RELAUNCH 13