Educate and Engage Employees
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- Wilfrid Warren
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1 Educate and Engage Employees 1
2 About Us Division of Engage by Cell Combines mobile technology with engagement and education strategies Work with major clients spanning several industries 2
3 WINERY/BREWERY Coastal Wine & Spirits Pacific Wine and Spirits Alaskan Brewing Company New Belgium Brewing Company TRAINING TRIPLE A (Europe) Sagatica Customer Service Experts Mobile Info Pros NONPROFITS American Cancer Society Dana Farber Foundation EDUCATION Strayer University Humanities University RETAIL H.H. Gregg Mary Kay Inc. Goodwill UTILITIES Portland General Electric SERVICES UptoUs.com Parkway Group ASSOCIATIONS American Management Association Association for Talent Development Various Chapters Society of Human Resource Management Foundation Various Chapters TECHNOLOGY Intel MiCel Intuit SOME ORGANIZATIONS WE VE WORKED WITH INCLUDE... HEALTHCARE DaVita Academy Banner Health Foundation Christiana Care Health System Community Nurse Health Association Stanford Hospital Kaiser CULTURAL Smithsonian Institution Philadelphia Museum of Art California Academy of Sciences Monterey Bay Aquarium FINANCIAL SERVICES DekaBank BAC Credomatic Network Paychex BMW Financial Services Gallagher Benefit Services State Employee Credit Union Maryland Credit Union 3
4 Learn About Your Mobile Needs Any specific use in mind? Which departments will be involved? What would a successful mobile experience look like? What is your timeline? Organization have a BYOD environment?
5 Statistics 91% of U.S. citizens carry their phone within reach 24/7. (Morgan Stanley) An estimated 98% of all SMS messages are opened, but only 20% of s are looked at. (Digital Marketing Magazine) Text messages can be 8x more effective at engaging customers. (Cellit) 5
6 Evolution of Mobile in the Workplace THEN APPS ON PHONE EXPENSIVE, TAKE UP STORAGE SPACE CONTENT NOW MOBILE WEBSITES SENT TO PHONE, NO STORAGE SPACE READ COMMUNICATE IMMEDIATE SMS 60-MINUTES IN-PERSON CLASS AT SPECIFIC TIME LEARN FIVE-MINUTE SNACK SIZE LEARNING ON ANY DEVICE AT ANYTIME 6
7 What We Offer SMS BENEFITS Texts typically get read immediately compared to delays Reach remote and traveling employees more easily Schedule texts based on time & group, and include a link to a mobile site 7
8 What We Offer MOBILE WEBSITES BENEFITS Anytime/anywhere access to any information Store all training material in one accessible mobile location Change content on the fly Create engaging interactions to retain interest Eliminates printing needs and is more environmentally friendly 8
9 How Companies Are Using Mobile Sales Training Onboarding Recruiting Benefits General Content Storage General Internal Employee Communications External Communications Vendors, Partners 9
10 Sales Training Text message with a link to a five minute training exercise - display mobile page Text to a product update page, display mobile page Send inspirational quotes to sales team to stay motivated 10
11 Onboarding Text reminders for events and classes Mobile site with intro to organization & team and other info/hr handbook Checklists for onboarding Text link to HR guidelines and forms 11
12 Recruiting Allow potential employees to text-in keyword for job posting link Send updates about status of application and interviews HR can keep track of applications and send updates for future positions 12
13 Benefits Send out important benefit enrollment reminders Text links to important documents to all employees Send out survey/employee feedback polls Notifications (payroll processing or time sheets due date) via text 13
14 General Content Storage Disseminate Onboarding, Benefits or HR Handbooks with a text and link Send texts with links to mobile content after training to keep ideas fresh Send them product or service information via a text to content stored on our mobile platform Let employees read mandatory material and answer compliance tests on their computer AND on the mobile device 14
15 General Internal Employee Communications Emergency alerts and other important internal communications Stay in touch traveling salespeople Event/activity/meeting reminders via text Notifications (payroll processing) via text 15
16 External Communications Send coupons or discount codes Product updates Alerts about events or company news Send relevant content to customers 16
17 17 Site Builder
18 18 Text Message Scheduler
19 19 Reporting
20 TRY IT! Text TRAIN to
21 NEXT STEPS 1. Questions? 2. Strategy session to discuss best solutions 3. Training with our Customer Service Rep 4. Review analytics, tweak based on usage 21
22 Thanks! (415)
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