ADSHEL RAIL PRODUCTION SPECIFICATIONS ADSHEL ADSHEL LIVE ADSHEL RAIL ADSHEL 7-ELEVEN ADSHEL IMMERSE ADSHEL CONNECT

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1 ADSHEL ADSHEL LIVE ADSHEL RAIL ADSHEL 7-ELEVEN ADSHEL IMMERSE ADSHEL CONNECT

2 DIGITAL PORTRAIT SPECIFICATIONS FILE SETUP A) ANIMATED DISPLAY Display length: 8 seconds Preferred Format: Flash.swf file Files may also be supplied in the following formats; QuickTime MOV using H264 high quality compression at a minimum of 2500Kbps. Windows Media 9 encoded at high quality VBR 2500Kbps. All movie files must be supplied using a Square Pixel aspect ratio. A) STATIC DISPLAY Artwork should be supplied as a JPEG file JPEG file should be in RGB format JPEGs should be supplied at 100 quality or 12 in Photoshop. FILE NAMING CONVENTIONS Files are required to be named in the following format: CLIENTNAME_FILE#OF#_PIXELRATIO.EXT CLIENTNAME = The client name or campaign name (e.g. CokeSummer) FILE#OF# = Please indicate which file number of how many files are sent. (e.g. 1 of 3) PIXELRATIO = Pixel size (e.g. 1080x1920px).EXT = Type of file extension (e.g. jpeg, swf etc) * Please note files not named as above may become lost or posted on the wrong date CONTENT DELIVERY APPROVALS Media deadline: 4 working days prior to display date File transfer: Final artwork to be transferred via Adshel s Media Upload Portal at mediaupload.adshel.net All content is subject to Adshel testing controls. Media which fails testing will be returned to the creative agency for amendment. There are particular regulations governing some forms of advertising which require approval in writing from the relevant authority. In cases where approvals or media conformance issues require amendment to the digital media, these will be undertaken at the client s expense and Adshel shall not be liable for any expense or delay. It is therefore recommended that all media is received 5 days prior to the campaign start date to ensure that there is sufficient time to raise and resolve any media related issue. If you have any queries that are not answered in this document, please contact digitalmedia@adshel.com.au 1920px

3 DIGITAL LARGE FORMAT SPECIFICATIONS FILE SETUP A) ANIMATED DISPLAY Display length: 8 seconds Preferred Format: Flash.swf file Files may also be supplied in the following formats; QuickTime MOV using H264 high quality compression at a minimum of 2500Kbps. Windows Media 9 encoded at high quality VBR 2500Kbps. All movie files must be supplied using a Square Pixel aspect ratio. A) STATIC DISPLAY Artwork should be supplied as a JPEG file JPEG file should be in RGB format JPEGs should be supplied at 100 quality or 12 in Photoshop. FILE NAMING CONVENTIONS Files are required to be named in the following format: CLIENTNAME_FILE#OF#_PIXELRATIO.EXT CLIENTNAME = The client name or campaign name (e.g. CokeSummer) FILE#OF# = Please indicate which file number of how many files are sent. (e.g. 1 of 3) PIXELRATIO = Pixel size (e.g. 1080x1920px).EXT = Type of file extension (e.g. jpeg, swf etc) * Please note files not named as above may become lost or posted on the wrong date CONTENT DELIVERY APPROVALS Media deadline: 4 working days prior to display date File transfer: Final artwork to be transferred via Adshel s Media Upload Portal at mediaupload.adshel.net All content is subject to Adshel testing controls. Media which fails testing will be returned to the creative agency for amendment. There are particular regulations governing some forms of advertising which require approval in writing from the relevant authority. In cases where approvals or media conformance issues require amendment to the digital media, these will be undertaken at the client s expense and Adshel shall not be liable for any expense or delay. It is therefore recommended that all media is received 5 days prior to the campaign start date to ensure that there is sufficient time to raise and resolve any media related issue. If you have any queries that are not answered in this document, please contact digitalmedia@adshel.com.au 240px 224px 256px 448px 16:9 Visual Area: 448px(w) x 256px(h) 768px 32:9 Visual Area: 768px(w) x 224px(h) 960px 36:9 Visual Area: 960px(w) x 240px(h)

4 DIGITAL WOW WALL SPECIFICATIONS FILE SETUP CONTENT DELIVERY APPROVALS A) ANIMATED DISPLAY Display length: 8 seconds Preferred Format: Flash.swf file Files may also be supplied in the following formats; QuickTime MOV using H264 high quality compression at a minimum of 2500Kbps. Windows Media 9 encoded at high quality VBR 2500Kbps. All movie files must be supplied using a Square Pixel aspect ratio. A) STATIC DISPLAY Artwork should be supplied as a JPEG file JPEG file should be in RGB format JPEGs should be supplied at 100 quality or 12 in Photoshop. Media deadline: 4 working days prior to display date File transfer: Final artwork to be transferred via Adshel s Media Upload Portal at mediaupload.adshel.net All content is subject to Adshel testing controls. Media which fails testing will be returned to the creative agency for amendment. There are particular regulations governing some forms of advertising which require approval in writing from the relevant authority. In cases where approvals or media conformance issues require amendment to the digital media, these will be undertaken at the client s expense and Adshel shall not be liable for any expense or delay. It is therefore recommended that all media is received 5 days prior to the campaign start date to ensure that there is sufficient time to raise and resolve any media related issue. If you have any queries that are not answered in this document, please contact digitalmedia@adshel.com.au 768px FILE NAMING CONVENTIONS Files are required to be named in the following format: CLIENTNAME_FILE#OF#_PIXELRATIO.EXT CLIENTNAME = The client name or campaign name (e.g. CokeSummer) FILE#OF# = Please indicate which file number of how many files are sent. (e.g. 1 of 3) PIXELRATIO = Pixel size (e.g. 1080x1920px).EXT = Type of file extension (e.g. jpeg, swf etc) * Please note files not named as above may become lost or posted on the wrong date 448px Visual Area: 768px(w) x 448px(h)

5 SYNCHRONISED SCREEN ADSHEL ADSHEL LIVE ADSHEL RAIL ADSHEL 7-ELEVEN ADSHEL IMMERSE ADSHEL CONNECT

6 DIGITAL PORTRAIT SYNCHRONISED MOVEMENT SPECIFICATIONS FILE SETUP ANIMATED DISPLAY Display length: 8 seconds Preferred Format: Flash.swf file Note: Final output sized sections to be (w) x 1920px(h). Files may also be supplied in the following formats; QuickTime MOV using H264 high quality compression at a minimum of 2500Kbps. Windows Media 9 encoded at high quality VBR 2500Kbps. All movie files must be supplied using a Square Pixel aspect ratio. TWO SCREENS 2160px FILE NAMING CONVENTIONS Files are required to be named in the following format: CLIENTNAME_FILE#OF#_PIXELRATIO.EXT CLIENTNAME = The client name or campaign name (e.g. CokeSummer) FILE#OF# = Please indicate which file number of how many files are sent. (e.g. 1 of 3) PIXELRATIO = Pixel size (e.g. 1080x1920px).EXT = Type of file extension (e.g. jpeg, swf etc) * Please note files not named as above may become lost or posted on the wrong date 1920px

7 DIGITAL PORTRAIT SYNCHRONISED MOVEMENT SPECIFICATIONS THREE SCREENS 3240px 1920px

8 DIGITAL PORTRAIT SYNCHRONISED MOVEMENT SPECIFICATIONS FOUR SCREENS 4320px 1920px