Peter Månsson, CTO/CPO POWERING PUBLISHERS

Transcription

1 Peter Månsson, CTO/CPO POWERING PUBLISHERS

2 Content Creation Tools Content Storage and availability Presentation Slot based content planning. Content Publication Planner What, when and who planning. Web Newsroom Planner Dashboard Writer and Creation tool. The Dashboard is the epi center of all content, feed, tools, planning and workflows. Online frontends using Everyware web presentation engine. OpenOC Content Live Content Master Apps News apps with streams, follow, notifications, digital issues. All with stunning presentation. Digital Writer Newspilot Print planning and production. The content and planning is stored in Open Content, the API based, scalable and redundant content storage solution. epaper Best reading experience with super-crisp text and graphics. For ios, Android and desktop web.

3 Infomaker App Platform Module based news apps for ios and Android Live news feeds, geo based push notifications, digital editions and epaper. Your content and branding Infomaker backend and development.

4 Agenda Infomaker App Platform Modules Demo How to

5 Infomaker App Platform? Creating the Infomaker App Platform is about wrapping all the know-how from us and our customers in a modular, customizable and scalable SaaS solution. We want to enable media companies to focus their main efforts on storytelling rather than to get stuck in an expensive and never-ending software development process. We work to empower publishers with tools many could never build themselves.

6 The core App All the basics every app needs to handle Start icons, branding, navigation, top- and bottom bars, onboarding flows, push notifications and analytics. Integration to third party authentication and Ad solutions. Built in workflows for testing and publishing apps for both ios and Android. Fast to market using standard and proven solutions!

7 App modules Four modules available now more under development Your content, colours, logos and design. Infomaker handles the architecture, development, bug fixes and adaption to new versions of ios and Android. Our current and future standard modules can usually be easily added on the go.

8 Available now Latest, Top, Sport... Content flows with the latest stories Real time updated news flows with push notifications for different news flows. Populated by an algorithm. Customized by templates. Make your readers used to your constantly updated latest news, which can help grow your mobile ad business compared to classic web sites. Shorter loading time, smoother usage.

9 Available now Web views Web pages within the app Add web views for showing web content, web apps and third party services within the app. Examples: user portal, a static web page, customer club offerings, weather service the downside? It s not native!

10 Available now epaper Digital epaper edition of your printed papers and magazines Crisp text and graphics with an amazing user experience. Infomaker epaper will enable you to reach more readers, strengthen your customer relations and give your advertisers better exposage. It s also a great stepping stone for getting your readers used to paying for digital content.

11 Available now Near me Let your readers personalize their news flows Simple user interface and onboarding for the user to create and handle their personalized content streams. Horizontal flows overview available now, tabbed presentation coming soon. Works best with Digital Writer / NewsML format. Available now

12 Available now Let your readers personalize their news flows Sleek user interface and user onboarding to create and manage their personalized content streams. Flexible and instant, up to the reader to decide. Push notifications.

13 Available soon Follow Topics, Locations and Authors. Based on meta data like topics, authors and geo locations Create personalized news flows from everywhere in the app. Get push notifications whenever your favorite author publish a new story, when there is a story in the area of your home or if you want to follow specific topics.

14 Available soon Digital Editions Digital Editions. Morning, evening or special issues. The editorial staff creates and publishes curated packages. Digital Editions will give your content the best possible presentation and reader experience. Your readers are notified when a new digital edition is published.

15 Why our App Platform is the best for you Built for the user Built for your content Built for you The whole App Platform is built with the end user in mind. The performance, smoothness and ease of use provides a state-of-the-art user experience your readers will love, and expect. The all-native ios and Android apps combined with our Live Content Cloud gives your content a world-class mobile user experience right out of the box. Easy onboarding, integrated to your publishing process. Use your own Open Content or deliver your content to our cloud service. Adjust our standard setups to fit your needs. Crunching the numbers Invisible advanced functions Fast to market future proof Appreciated simple licensing model of the entire platform. Built in basic statistics with possibilities to extend. Connect your preferred Ad network to generate new revenue. The advanced backend not only gives you an instant publishing process, it also gives your readers personalized content, push notification, topic- or geo based news feeds. The App Platform minimizes the cost of development and enables you to get fast to market with standard functionality. Quick access to fixes and enhancements.

16 How to buy and implement? SaaS solution with ios and Android apps, continuous development and backend with a monthly fee. No upfront license. Onboarding project. Standardized test- and go-live process.

17 Infomaker App Platform SaaS You send us your content, we handle the rest. Content Management System Infomaker App Platform Backend End user mobile devices

18 Infomaker epaper

19 Infomaker epaper A digital and interactive edition of the printed paper. With the right feeling, clear text and graphics, easy to use, and the best possible reading experience. All the things your readers will like and value.

20 Best possible user experience on desktop, ios and Android.

21 Fast and instant swipe, sharp text and graphics on all zoom levels, on all platforms. Fast, smooth and crisp Fast and instant swipe, sharp text and graphics on all zoom levels, on all platforms.

22 Available now Clickable ads and crosswords Clickable ads, crosswords and other areas Create clickable areas using the standard InDesign hyperlink palett. Or let Newspilot create clickable ads automatically.

23 Available now Social Media Sharing Let your users share a low-res version of a page Share on social media, mail, mess or save in the Image app on the device.

24 epaper - a clouded SaaS service Guaranteed availability, stability and support - every day. The setup is supervised and supported by Infomaker tech personnel, stand by to help 24/7. Infomaker epaper operates in Amazon Cloud Services with high redundancy, operation security and capacity.

25 Under development Issue archive and search module Let your users search and read old issues Deliver archive issues for your epaper readers, the Amazon cloud space is the limit. Instant search, smooth and elegant UX, free-text page search.

26 On the drafting board Pre-design of a custom start page More flexible Start Page with the current issue in focus, at the same time showing supplements or other recommended issues.

27 Example app roll out epaper Latest news Digital revenue from digitized print edition. As part of the news app, or a dedicated app for epaper only. Your entire print edition in an app. Get digital readers with free digital readers, show mobile ads. When the readers are ready, make selected content paid content. Near me Digital Editions When your readers are used to your app and they are ready to pay for your content, add the premium Near me functionality. To create a premium product add morning, evening and weekend editions that your readers can t live without even on print free days.

28 Thanks!