CAPS MANITOBA. with Hugh Culver
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- Junior Phelps
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1 ! CAPS MANITOBA with Hugh Culver
2 PROBLEMS Money makes our decisions Wait for bookings Chase techie solutions Don t invest in product Poor systems Weak disciplines.
3 TODAY Afternoon A formula for success Goals Enterprise thinking Build your calendar first Sales Funnel with content Products Before/During/After units How to micro-outsource Write faster and better Fast ways to grow your list Super easy testimonials 1:1 attention for you. Building a freedom team Systems Webinars.
4 ENTERPRISE FORMULA GOALS PRESENTATIONS PASSION => HUNGRY AUDIENCE PRODUCTS CAMPAIGNS LIST BUILDING COMMUNITY SYSTEMS DISCIPLINE.
5 STEP UP WITH GOALS income bookings writing products campaigns Investment presentations conferences/learning S/M platform web site blog/podcast/guest blogs/video building your team master mind group/coach/mentor time off/retreat skill development.
6 Build your calendar first Travel, Family, R&R, Stat holidays Bookings/Holds Live Events Interviews Teleseminar/Webinars Education Release Articles/Reports Release CD/DVD s Blogs Podcasts Books, Workbooks Writing retreats.
7 Build your calendar first
8 Build your calendar first
9 ee.com blog ee podcast hc.com blog bookings holds kindle-free events GMAB webcasts hughculver.com
10 podcast interviews presentations S/M YouTube blog campaigns affiliates webinars guest posts Opt-In nurture $
11 Webinars/Teleseminars
12 Webinars/Teleseminars Adds value Create new content Pull new leads Make an offer Learn from attendees Valuable recording.
13 Web site Opt-in Design 1) Provide value 2) Collect names 3) Sell products Add contacts to list Announce campaign/ event Publish blog Purcha$e product your website Opt-in Auto Responder sequence (deliver product and nurture) s to list Deliver product
14 Win clients with Webinars A to Z set up for your first webinar. " Consultation " Complete How To guides " Webinar platform " Set up webinar " Create 2 campaign and S/M posts " Update website " Pre-event sound check " Live support " After Unit coaching.
15 INVEST IN PRODUCTS Already purchase/consume? Serve the most people? What do I enjoy? Least cost/effort? Create revenue? Do immediately, 2nd, 3rd, etc?
16 YOUR Expert s Enterprise S p e a k i n g Client options Self hosted Products Break out sessions (at conferences) KEYNOTE Emcee Seminars (in house) FACILITATION Coaching Retreats webinars Public seminars host a Conference Leader forums Membership programs. On-line courses Workbooks (BOR or with sale) affiliate sales Video tutorials Ebooks Books Kindle DVD/CD packs.
17 Webcasts Opt-in gift Articles Interviews Guest posts HC.com Kindle Book Blog Vids Blog Vids Resources Podcast Guest posts EE.com Articles Interviews Opt-in gift Affiliate sales Webcasts
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21 hughculver.com
22 hughculver.com
23 hughculver.com
24 Kindle select 70% control over price up to 5 free days (every 90) paid for loans. hughculver.com
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27 OPT-IN PRODUCTS Check list Self assessment tool ebook Article Audio lesson Screen capture lesson Video lesson Video presentation Resource list.
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30 Screenflow example
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33 Building Your Team Bookkeeper Accting S/Media Graphic design Office Typing Web pages Transcribing post blogs Printing/ w.books book covers Experts Enterprise book layup Video Audio editing Web design podcast edit/post
34 SYSTEMS OF SUCCESS Before/During/After Units Writing Webcasts Blogging Enquiry Follow up Collecting Contacts Meeting Planner Resources on-line.
35 hughculver.com
36 hughculver.com
37 Detailed prog. desc. C.T.A. A/V Intro. Bio. Pics (lo/hi). hughculver.com
38 TODAY Afternoon A formula for success Goals Enterprise thinking Build your calendar first Sales Funnel with content Products Before/During/After units How to micro-outsource Write faster and better Fast ways to grow your list Super easy testimonials 1:1 attention for you. Building a freedom team Systems Webinars.
39 Invoicing System Traditional Proposal Contract 1st invoice 2nd invoice Travel expenses Better System Proposal, contract 1st Invoice (including travel est) = 50% Ttl 2nd invoice = 50% Ttl
40
41 typing service welcome CSV file gift sent out upload to CRM campaigns nurture s. receive gift +1 day e-tip +1 week e-tip offer product +1 week e-tip.
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43 Campaign systems Blog posting Event campaign Video shoot Podcast Mind map Mind map Mind map Invite Draft/edit/final 3-4 s Flip chart Interview Tweets Script Shoot Intro/outro Image Web page Edit (light) Edit Keywords Load s Vimeo/ Upload Post/format Host show Blog Youtube post Post blog Bufferapp Recording out HC time 1.5 hrs/post 2 hrs/event 0.5 hrs/vid 2 hrs/post Outsource $1.80/post $25/event $12/vid $2.5/post hughculver.com
44 Topics and Micro-Topics The tools, Books, Systems and Resources that helped us the most. Is your work changing lives? Here s how to tell. What s ACTUALLY important to think about in your business. 10 fastest ways to become and even better writer. What publishing 500 blog posts taught me about rocket science.
45 Topics and Micro-Topics The difference between the wise and the foolish How do you become and overnight success? How to get rid of professional isolation and loneliness - for good. Is your destiny leaving you clues? How to find time for the important project? Why you-yes, You!-should consider writing a book.
46 Topics and Micro-Topics When a prospect calls 5 ways to win the sale without sounding like an idiot Grow your sales one person at a time Show your personality Lists, lists, lists-do you have too many of them? Pick a lane-make more income by doing less Turn on non-work.
47 Create a new speech Mind dump Mind map Template Design Edit Test.
48 Template Mind Dump
49
50
51 The secret template The PROBLEM My STORY The SOLUTION The MAIN POINTS Do s and Don ts Next STEPS.
52 Video testimonial example
53 ADDING TO YOUR TOOLBOX Dropbox 1password Screenflow/Camtasia Vimeo Survey Monkey Evernote Mail Chimp Instantteleseminar Meeting burner.
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