Mobile Rich Media - Ad Specs streambox scroller sticker spotlight streambox embeds video natively within the content subtitles available collects user

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16 Mobile Rich Media - Ad Specs streambox scroller sticker spotlight streambox embeds video natively within the content subtitles available collects user feedback shareable across social media platforms companion banner to support video mobile relevant CTA options - click to call, form submit, etc view demo

17 Mobile Rich Media - Ad Specs streambox scroller sticker spotlight Specifications Videos Maximum File Size Duration Ratio Suggested FPS Outbound URL subtitles (optional) MP4 file 5 MB 8/15/30 seconds 16:9 24 Provide the advertiser landing page URL Hard code in the video or provide webvtt(vtt)/subrip(.srt) file Note Mobile webpages are generally black and white, ads with colorful images and background helps engaging a user. Do not design cross/close button and the feedback icon. These are added by default to every creative by the system. Videos will always be kept on auto-mute for best performance. While subtitles are optional, we recommend adding them.

18 Mobile Rich Media - Ad Specs streambox scroller sticker spotlight Required assets Fonts High-Res Layered Files Images Videos Landing Page URL All fonts used in ad unit (OTF, TTF) Layered hi-res retina or vector image source files (PSD AI). Source files can be from desktop banners, microsites, print media etc PSD, AI, TIFF, EPS Compressed MP4 file Max. file size: 1 MB Max. duration: 30 secs Provide the advertiser landing page URL or a click tracking URL Tracking 3rd Party Trackers: Accepted Impression Tracking (Optional) : 1x1 pixel only Click Tracking (Optional) : Click tracking URL only Secure/non-secured trackers are required Confirm all tracking metrics are working prior to launch of the campaign with your account manager Next: Scroller >>

19 Mobile Rich Media - Ad Specs streambox scroller sticker spotlight scroller user initiated expandable integrate mobile sensors and features seamlessly appears while user scrolls higher time spent non intrusive easy to dismiss user feedback available view demo

20 Mobile Rich Media - Ad Specs streambox scroller sticker spotlight Specifications The Scroller will appear on the screen when user scrolls down on an article. When a user Taps on the Scroller, an expandable banner also runs on the banner along with other rich media options. Expandable banner is a rich media banner which can use various sensors and features of the phone. In addition to this, video creatives can also run on the banner along with other rich media options. Note: Do not design cross/close button and the feedback icon. These are added by default to every creative by the system. Scroller Dimensions(viewport) Scroller Dimensions(background) Expandable Design Area Expandable Background Maximum File Size 500 x x 800 Up to 500 x 800 As per concept else black/colour backdrop required to cover the site's contents. 150 KB (inclusive of media for Sticker and Expandable)

21 Mobile Rich Media - Ad Specs streambox scroller sticker spotlight Video We recommend a Vertical videos for better engagement. If you want to run a YouTube hosted video it can be embedded in the Horizontal Video format. Speak to your account manager if there is a need to convert a Horizontal video to Vertical. Videos will always be kept on auto-play and auto-mute for best performance, with an exception to videos run via YouTube.

22 Mobile Rich Media - Ad Specs streambox scroller sticker spotlight Required assets Fonts High-Res Layered Files Images Videos Landing Page URL All fonts used in ad unit (OTF, TTF) Layered hi-res retina or vector image source files (PSD AI). Source files can be from desktop banners, microsites, print media etc PSD, AI, TIFF, EPS Compressed MP4 file Max. file size: 1 MB Max. duration: 30 secs Provide the advertiser landing page URL or a click tracking URL Tracking 3rd Party Trackers: Accepted Impression Tracking (Optional) : 1x1 pixel only Click Tracking (Optional) : Click tracking URL only Secure/non-secured trackers are required Confirm all tracking metrics are working prior to launch of the campaign with your account manager Next: Sticker >>

23 Mobile Rich Media - Ad Specs streambox scroller sticker spotlight sticker user initiated expandable integrate mobile sensors and features seamlessly appears while user scrolls higher time spent non intrusive easy to dismiss view demo

24 Mobile Rich Media - Ad Specs streambox scroller sticker spotlight Specifications Since the expanded part of the ad has the same specifications, it is recommended that you design multiple creatives for the first part (before expansion) of each of these formats. The Sticker will slide in on the screen when the creative is ready to load on the device. When a user Taps on the Sticker, an expandable banner opens. Expandable banner is a rich media banner which can use various sensors and features of the phone. In addition to this, video creatives can also run on the banner along with other rich media options. Note: Do not design cross/close button and the feedback icon. These are added by default to every creative by the system. Sticker Dimension Expandable Design Area Expandable Background Maximum File Size Up to 120 x 100 (Create non-rectangular designs for better performance) Up to 500 x 800 As per concept; else black/colour backdrop required to cover the site s contents. 150 KB (inclusive of media for Sticker and Expandable)

25 Mobile Rich Media - Ad Specs streambox scroller sticker spotlight Video We recommend a Vertical videos for better engagement. If you want to run a YouTube hosted video it can be embedded in the Horizontal Video format. Speak to your account manager if there is a need to convert a Horizontal video to Vertical. Videos will always be kept on auto-play and auto-mute for best performance, with an exception to videos run via YouTube. If you want to run a YouTube hosted video it can be embedded as a Horizontal Video format. Videos will always be kept on auto-play and auto-mute for best performance, with an exception to videos run via YouTube.

26 Mobile Rich Media - Ad Specs streambox scroller sticker spotlight Required assets Fonts High-Res Layered Files Images Videos Landing Page URL All fonts used in ad unit (OTF, TTF) Layered hi-res retina or vector image source files (PSD AI). Source files can be from desktop banners, microsites, print media etc PSD, AI, TIFF, EPS Compressed MP4 file Max. file size: 1 MB Max. duration: 30 secs Provide the advertiser landing page URL or a click tracking URL Tracking 3rd Party Trackers: Accepted Impression Tracking (Optional) : 1x1 pixel only Click Tracking (Optional) : Click tracking URL only Secure/non-secured trackers are required Confirm all tracking metrics are working prior to launch of the campaign with your account manager Next: Spotlight >>

27 Mobile Rich Media - Ad Specs streambox scroller sticker spotlight spotlight full screen high impact seamlessly appears while user scrolls higher time spent non intrusive easy to dismiss view demo

28 Mobile Rich Media - Ad Specs streambox scroller sticker spotlight Specifications Spotlight Dimensions Maximum File Size 500 x KB

29 Mobile Rich Media - Ad Specs streambox scroller sticker spotlight Required assets Fonts High-Res Layered Files Images Videos Landing Page URL All fonts used in ad unit (OTF, TTF) Layered hi-res retina or vector image source files (PSD AI). Source files can be from desktop banners, microsites, print media etc PSD, AI, TIFF, EPS Compressed MP4 file Max. file size: 1 MB Max. duration: 30 secs Provide the advertiser landing page URL or a click tracking URL Tracking 3rd Party Trackers: Accepted Impression Tracking (Optional) : 1x1 pixel only Click Tracking (Optional) : Click tracking URL only Secure/non-secured trackers are required Confirm all tracking metrics are working prior to launch of the campaign with your account manager End