KIDSPOT DISPLAY SPECIFICATIONS

Transcription

1 KIDSPOT DISPLAY SPECIFICATIONS Paulette Robson National Sales Director Lisa Clark Advertising Sales Consultant MREC (300 wide x 250 high) File type: JPEG, GIF, third-party ad served, click tracker, HTML5 Max size: 80kb (JPEG/GIF), no max file size for third-party assets Expandable: Only as per discussion with Kidspot Sales Rep. Expandable assets carry a higher CPM Notes: No rich media or auto-play video. Maximum 3 slides on animated GIF files VIDEO MREC (300 wide x 250 high) File type: third-party ad served, HTML5 Video: Please note that Kidspot cannot load a standard video. Any video assets must be supplied using a company such as Traffic Software or as a third party tag via a company such as Sizmek. Notes: No rich media or auto-play video.

2 LEADERBOARD (728 wide x 90 high) File type: JPEG, GIF, third-party ad served, click tracker, HTML5 Max size: 80kb (JPEG/GIF), no max file size for third-party assets Expandable: Only as per discussion with Kidspot Sales Rep. Expandable assets carry a higher CPM Notes: No rich media or auto-play video. Maximum 3 slides on animated GIF files DOUBLE MREC (300 wide x 600 high) File type: JPEG, GIF, third-party ad served, click tracker, HTML5 Max size: 80kb (JPEG/GIF), no max file size for third-party assets Expandable: Only as per discussion with Kidspot Sales Rep. Expandable assets carry a higher CPM Notes: No rich media or auto-play video. Maximum 3 slides on animated GIF files

3 SKIN/WALLPAPER Please provide your skin as a full creative as we are not able to load individual panels. Please note that we cannot implement any impression/ias trackers, this position can be click tracked only. Full spec: 1410 wide by 1040 high Left side space for banner: 160 wide Banner height: 846 high File size: Maximum 140kb File type: JPEG and PSD (if available), static image only Notes: No rich media, expandable, audio or video

4 OVER THE PAGE Kidspot recommends a 600 wide x 400 high creative for optimal results. Please note that we cannot implement any impression/ias trackers, this position can be click tracked only. File type: JPEG, GIF, click tracker Max size: 80kb (JPEG/GIF) Notes: This position cannot expand or play video. Maximum 2 slides on animated GIF HOMEPAGE EDITORIAL FEATURE Image: 250 wide x 195 high Header: maximum 6 words Copy: maximum 20 words Notes: Please note that our editor has final editorial discretion.

5 FACEBOOK MENTION Please note that if your post includes paid promotion, your image can not be covered in more than 20% text to comply with Facebook s boosting rules. You may use this tool to help you test your creative. Image: 1200 wide x 628 high Video: YouTube or mp4 please note that as per Facebook T&Cs, videos can not contain any text or logos within the first 5-10 seconds of the video. Videos that do not adhere to this rule will may be rejected by Facebook. Notes: Please provide your key message i.e. new product, special deal, watch the trailer. All editorial features will be written by Kidspot in order to reflect the Kidspot tone and achieve the best results for our clients. One proof will be provided for approval for anything driving off the Kidspot site. Please note that our editor has final editorial discretion.

6 FACEBOOK COMPETITION Please note that if your post includes paid promotion, your image can not be covered in more than 20% text to comply with Facebook s boosting rules. You may use this tool to help you test your creative. Image: 1200 wide x 628 high Copy: Please provide a full list of what is in the prize pack and the number of prizes available i.e. Win 1 of 3 Notes: Please provide your key messaging about your brand/products available in the giveaway. All editorial features will be written by Kidspot in order to reflect the Kidspot tone and achieve the best results for our clients. One proof will be provided for approval for anything driving off the Kidspot site. Please note that our editor has final editorial discretion.

7 CATCH UP EDM: EDITORIAL Image: 264 wide x 161 high File type: JPEG, click track only Notes: Please provide your key message i.e. new product, special deal, watch the trailer. All editorial features will be written by Kidspot in order to reflect the Kidspot tone and achieve the best results for our clients. One proof will be provided for approval for anything driving off the Kidspot site. Please note that our editor has final editorial discretion. CATCH UP EDM: MREC File type: JPEG, GIF, click tracker, no full tags or impression/ias tags Max size: 80kb (JPEG/GIF) Notes: This position cannot expand or play video. Maximum 3 slides on animated GIF

8 SAVINGS & SPECIALS Image: 200 wide x 150 high Company: 20 characters including spaces Promotion title: 25 characters including spaces Copy: 250 characters including spaces Expiry: When the offer is to end

9 COMPETITION PAGE If you would like your competition promoted on Facebook, please provide a 1200W x 628H (or min. 476W x 290H) image at Kidspot editor s discretion and based on availability. Please note that postage of prizes/products is the responsibility of the client unless agreed with Kidspot prior to campaign Image: 161 wide x 159 high Comp title: 50 characters including spaces Description (including prize detail): 700 characters including spaces Entry Question: max 100 characters including spaces. NB: *Where possible, question should link back to your website i.e. what is the name of our hero character? Please provide URL to answer.

10 SOLUS EDM Please note that we cannot implement any impression/ias trackers, this position can be click tracked only. Image: 580 wide x 400 high File type: JPEG, GIF, click tracker, no HTML Notes: Please provide a subject line for your (max. 150 characters) SCHOOL HOLIDAY NEWSLETTER Image: 260 wide x 216 high Notes: Please provide your key message i.e. new product, special deal, watch the trailer. All editorial features will be written by Kidspot in order to reflect the Kidspot tone and achieve the best results for our clients. One proof will be provided for approval for anything driving off the Kidspot site. Please note that our editor has final editorial discretion.

11 CHRISTMAS HOLIDAY NEWSLETTER Image: 260 wide x 216 high Notes: Please provide your key message i.e. new product, special deal, watch the trailer. All editorial features will be written by Kidspot in order to reflect the Kidspot tone and achieve the best results for our clients. One proof will be provided for approval for anything driving off the Kidspot site. Please note that our editor has final editorial discretion.

12 THINGS TO DO THIS WEEKS HIGHLIGHTS Image #1: 476 wide x 290 high Image #2: 1024 wide x 800 high Notes: Please provide your key message i.e. event, location, pricing, hours etc. All editorial features will be written by Kidspot in order to reflect the Kidspot tone and achieve the best results for our clients. One proof will be provided for approval for anything driving off the Kidspot site. Please note that our editor has final editorial discretion.

13 CONTENT INTEGRATION Image: 1024 wide x 800 high Content: recommended words including spaces. Please include any in-text links you would like included in the article. Notes: One proof will be provided for approval. Please note that our editor has final editorial discretion. Assets due a minimum of 10 working days before campaign live date

14 VIDEO SEEDING If you would like a video included in your content integration, please provide either a YouTube link or the full YouTube embed code. BRAND STORY TELLING PAGE/BRANDED HUB Media options: 300x250, 300x600, 728x90, Skin as discussed with your Kidspot Sales Rep Logo: Please provide a png (transparent) version of your logo for a BTYB Images: minimum 476 wide x 290 high for any features driving off Kidspot. Minimum 1024 wide x 800 high for any client articles integrated into the hub. Content: Minimum 4x articles provided by client (refer to Content Integration). The rest of the branded hub will be made up of relevant Kidspot content that reflects the tone of the hub as well as the brand. Assets due a minimum of 10 working days before campaign live date

15 COLOURING IN PAGE Format: PDF file MUM SAY SAMPLING GROUP Kidspot will create and manage all editorial drivers and amplification as per your booking. Please note that our editor has final editorial discretion. Postage of review products is the responsibility of the client unless agreed with Kidspot prior to campaign. Additional fulfilment costs may incur. Main feature image (product shot): 1024 wide x 800 high Logo: 500 wide x 500 high with white/transparent background if possible Copy: Please complete the Mum Say Sampling template attached to your booking . Assets due a minimum of 10 working days before campaign live date. Please consider any internal approval processes when sending through material.