3/27/2008. Communications Device Overload. Agenda. New Paradigms For Communications. Collaboration

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1 Agenda How Cisco s Solution Drive Business Transformation Current Environment Cisco Cisco UC and Services The Business Transformation Summary Roland Javines Ong Consulting Systems Engineer -Asia Pacific rjong@cisco.com 1 2 New Paradigms For Environment: What s Affecting the Way we Work? Innovation Intelligent, Effective with and Mobile Productivity relentless march of computer power and Net connection speeds will bring more profound changes to work than anything we ve seen so far 3 4 Driving Social Networking Business Drove Process the Change With First Phase of the Human Network Device Overload Podcasting

2 Business In Transition Demanding Open From Networks Devices One Time Zone, Real-time and Uniformity of Experience Working Moments Security and Surveillance New and Changing Regulations Business Continuance 7 8 Three Disparate Networks One Network that Works the Way You Do DATA Calendar VOICE Audio Conferencing Calendar Instant Web Application Instant Web Application VIDEO Voice Telephone Services Conferencing, IP/TV, Distance Learning Audio Conferencing Conferencing, IP/TV, Distance Learning Voice Telephone Services 9 10 It Starts With the Workspace Devices Where Are the Workspaces in every Company s Organization? Retail Location On the Road Networks Operating Systems Home Office Corporate Office

3 The Cisco Cisco Communication Intelligent with Mobile Productivity Cisco Transforms Comparative Advantage Enriching, Empowered Workspace Reducing Cycle Time Accelerating Decision Time Increasing Value of Interactions UC What s in our Workspace? Devices Cisco for the Workspace Controller Connector Networks Operating Systems UC Servicer Cisco : anywhere, anytime, and anyplace, using any media, device or operating system Warrior/ Sales Manager

4 Cisco Key Enabling Technologies Cisco Content Mapping Endpoints Cisco IP Phones Wireless IP Phones IP Phone 7985 Personal IP Dual Mode Phones Virtualization Real-time session Management Unity Operations Mgr Speech Voice Access to Services Wired and Wireless Contact Center Comm Mgr Intelligence in the Network Services Cisco Unity MeetingPlace Customer Conferencing Contact Advantage Workspace Licensing CRM Connectors Mobile Rich Media Service and Support IP Phones MeetingPlace Personal Policy Identity and Preference Infrastructure Smart Business Sys Manager Express V Cisco UMG Manager Bus Edition Manager CUBE Routing Switching Voice QoS Security Gateway Gateway Session Border Control Cisco Call Processing Portfolio Cisco IP Endpoints Makes Everyone More Efficient Network infrastructure and Call Processing SBCS Family Wireless PoE Switching Management Services Services Included Services: PSTN & FXS VPN/Firewall Manager Express Up to 48 users Smart Business System Add and Network infrastructure as required Services Services Contact Center MeetingPlace Services Contact Center MeetingPlace Services Services Contact Center Included Services: PSTN & FXS VPN/Firewall Manager Express Up to 240 users Manager Express Included Services: Manager Up to 500 users Manager Business Edition Included Services: Clustering Manager 60,000 + users Platform UC 500 Series ISRs MCS 7828 MCS Series Manager Cisco IP Phone 7970G / 7971G-GE Cisco IP Phone 7940G / 7941G / 7941G-GE Cisco IP Phone 7906G / 7911G Cisco IP Phone 7960G / 7961G / 7961G-GE Cisco IP Phone 7931G Cisco IP Phone 7985G Cisco Advantage Cisco Personal Cisco IP Cisco Wireless IP Phone 7920 / 7921G Cisco Personal Take advantage of continuous development in endpoints plus custom and off the shelf IP phone applications Cisco Cisco s and Services Enable Smarter, More Effective and Personal Improving employee productivity and customer satisfaction Cisco Unity Clients Powerful productivity tools Cisco Personal, Cisco IP Rich-Media Conferencing and Making remote meetings as natural as face-to-face interactions Cisco MeetingPlace, MeetingPlace Express, conferencing, Cisco Advantage

5 Productivity Scalability Security Availability Adaptability Improve Productivity: Access from Your IP Phone Web site integration via XML to your Cisco IP Phone Productivity Cisco MeetingPlace Amber Alert Workforce optimisation Employee training Call Center Time Card Product check Store directory Real Estate Automotive Extend information flow to workstations with no PC 25 Inventory and order management 26 Enhanced Cisco IP Endpoints: Enabling Higher Value Cisco IP Phones 7941G/G-GE, 7961G/G-GE Cisco IP Phones 7970G, 7971G-GE The grayscale, high resolution graphics offered by the Cisco IP Phones 7941G, 7941G-GE, 7961G and 7961G-GE present existing Cisco IP Phone 7970 series applications that were once exclusive to the executive phones. is a Phone Call User friendly voice and video dial plans CDR, QoS, CAC, AAR Single number for voice and video calls dialed like voice calls calls have same services as voice Cisco VT Advantage calls Basic call, Mute, Hold, Park, Transfer, Conference Existing H.323 Forward, XML services terminals Single point of management and administration - Proven scalability enables affordable video at every desktop IP\/VC Gateway IP/VC MCU Preserves customer investments IP Phone Calls can be made to H.323 or SCCP video/audio terminals Technology innovation integrates video into the converged voice and data infrastructure, once again reducing the costs of improved communications The Value of IP Telephony to the Next Level Increase Productivity Anytime, Anywhere, on Any Device: Communication Clients Dialing Voice 79xx IP Phone Association Cisco CallConnector Cisco Personal for Mac Cisco VT Advantage running on PC, PC associates with IP phone associated with IP Phone in Cisco CallManager Phone registers as a video capable phone Convergence in Action! Initiate Voice/ Call from IP phone Audio on the Phone on the PC (Cisco Telephony Camera ) 29 Cisco Personal Key Benefits Cisco Mobile Access productivity enhancing applications from a single, unified interface Accelerate decision-making and collaboration using IM, presence, video, click to call, and web conferencing Save on travel and exchange ideas face-to-face using video Increase effectiveness of remote and mobile workers 30 5

6 Cisco IP 2.1 All-in-One Communication Tool Cisco IP PC softphone application Delivers enhanced telephony capabilities on PC s Access phone extension and services outside the office Release 2.1 Enhancements SIP Softphone OPEN Spoofing Prevention SECURE Audio Improvements Voice,, and Preferred Device Voice Mail Playback Contact lists Personal Document Sharing Conferencing Directory Searches Communication Logs Reach the right person the first time: and Instant Cisco with UC IP Endpoints Key Benefits Reduce costly communication delays by quickly knowing who is available and how best to reach them Leverage presence, availability, context, and modality Improve communication connection success rates Speed Dial Key Call Lists (History/Directory) Information can be displayed as Busy Indication Icons / Busy Lamps on Call Manager Endpoints can be shown on Speed dials and also is available in Call list depending on model of endpoint. States include BUSY, IDLE and UNKOWN Cisco Personal Contact Groups and Make Remote Meetings as Natural as Face-to-face Interactions: Impromptu conferencing to In-person solution options Preferred method of contact as defined by User Available Away Busy Idle not available Right-Click provides access call and contact management This is in addition to the Call Icons on the main hub view. Key Benefits Capabilities Richness of User Experience Speed projects and make decisions faster with virtual meetings Increase sales, support, meeting, and training effectiveness Recognize conferencing savings (lower transport and travel expenses) and significantly improve ROI

7 Cisco Tele Meeting: High Impact Tele: Redefining Business Meetings Now, Being Here Is Being There Business Value Simple, exceptional, in-person experience Helping Cisco cut 1B miles of annual air travel by 20% Reduce overall company carbon emissions by 10% Better customer service, improved quality of life Tele: Redefining Business Meetings Now, Being Here Is Being There Cisco Tele Multipoint Solutions switch Optimized for Tele Three screens = four sites displayed at one time New York Los Angeles London Full size continuous presence by screen Switching by table segment and site Reservation less bridging Call Launch automated with one button to push Toronto Respond Faster: Voic , and Integrated Options A converged fixed-mobile voice solution combines the strengths of Mobile Voice and ease of use One business number, one voice mail services on mobiles Routing of mobile calls to enterprise IP network Desk Device mobility (w/ mvpn) Calling cost control and management Enterprise Comms Control and functionality Key Benefits Investment protection Productivity enhancing features and personalization options Simplified message management Cost savings Elimination of duplicate devices Least-cost-routing 1 Productivity Better use of mobile workforce E.g. Trading, call centers, customer service, virtual teams,

8 Cisco Mobile UC Solutions Using CUCM/CUCME with Nokia-Cisco solution (Nokia IntelliSync CallConnect) Cisco Mobile Terminal A Cisco Advantage server Cisco Cisco Manager (for use with CUCM 4.x, 5.x) Cisco Wireless IP Phone 7921G (Wi-Fi a/b/g) Cisco Personal Terminal B Cisco IP Cisco Mobile UC Extensions via Third Party Handsets (dual mode and cellular) Cisco CallConnector Cisco Extension E Cisco Mobile NEW Cisco Mobile extends Cisco UC to mobile devices Intuitive, common user experience across different mobile handsets Extends unified communications to mobile phones and smartphones Integrated directories Single business number reach Office voic notification and playback Call logs Cisco MeetingPlace conference notifications Support for BlackBerry, Windows Mobile, Symbian OS and BREW handsets (phased) Support for multiple mobile operators and networks Cisco Mobile Client available on multiple Smart and Feature Phones:- Symbian, BREW, Windows Mobile and Blackberry Provides Notifications from MeetingPlace via Outlook -enabled Enterprise Directory Provides presence status Same user experience as Cisco Personal Visual Indication of Unity Voic Matches caller ID with Directory to give name display Provides information of Caller Click to call Unity and playback specific message Comms Manager Call Control* Click to call routed through Cisco CallManager leverages Least Cost Routing While on Call Transfer Conference * Available in succeeding release Advance to the Next Phase of Customer Care: Customer Interaction Network Cisco IPICS Solution (Cisco IP Interoperability and System) Create unique customer-centric experiences Make customer-service agents more efficient and productive Enhance customer service and reduce contact enter cost with powerful selfservice solutions Enable a new generation of customer interaction applications and increased flexibility of deployment Extend your workforce with expert agents and remote agents Cisco IPICS on MCS Platform Secure IP Network Multicast and QoS Enabled Server Administration Console RMS Ops Views Nextel Phones Policy Engine VHF Radios Key Benefits Companies using virtual contact centers increase productivity by 15 percent and save an estimated one million dollars per 100 call center agents. In addition, annual agent turnover decreases, falling from 60 percent to only 5 percent. V RMS UHF Radios Source: AMR Research IPICS PMC IPICS Phone Client

9 Robust: The Network as the Secured Platform for The Business Transformation SONA Intelligent, Effective with and Mobile Productivity Robust: Leveraging the power, fault tolerance, and reliability of the Services Oriented Network Architecture for organizations of all sizes Open: Unification Across Systems, Media, Devices and Vendors Secure: Keeping Intellectual Property in, Malicious Code Out Devices SONA Open: Cisco Is Built on an Open Standards Architecture; That Means That It Works Across any Device, Operating System or Media SONA Secure: Cisco Delivers a Proven and Secure Network Architecture That You Can Trust Scalable: The Right Investment for Every Workspace Features Legacy Architectures Struggles to Evolve Systems Employees SONA Scalable: Unify Systems You Have Now; Add Features, Systems, and Employees when You Need Them; Only Pay for what You Need, when You Need It

10 MOBILE PSTN BROADBAND SERVICES FR/ATM OPTICAL HIGH-SPEED INTERNET 3/27/2008 Hybrid Architectures create Linear Scalability but without Survivability Load Balancer Load Balancer IP WAN Only a Network-Based Architecture Can Truly Unify the Workspace Single, unified cost-effective IP Network Availability and Resiliency via Clustering Any Application supported Anywhere and increasingly on any device Workspace Network Web Apps IP WAN PSTN Internet Telephony Application Gateway CRM Manager Summary Convergence is happening APPLICATION CONVERGENCE SERVICE CONVERGENCE Integration of New Innovative IP D/V/V/ Services over Broadband for Increased Revenue Service Continuity across Access for Customer Loyalty And Stickiness 57 IP NGN_NOV2004 IP Next Generation Network 2004 Cisco Systems, Inc. All rights reserved. NETWORK CONVERGENCE Eliminate Layers in the Network for Increased OPEX/CAPEX Efficiencies Only a Network-Based Architecture Can Truly Unify the Workspace Network as the Platform for Call Control Security Speech QoS Policy Conferencing Cisco Enriching Through A Workspace Provides media-rich communications experiences, inclusively to all users in their workspaces everywhere, every time, on every device Empowers small and medium-sized businesses to reach your growth potential Creates unique customer-centric experiences allowing you to move to unique, content rich customer centric experiences Uses the network as the platform to build a secure and flexible unified communications architecture Enhances the range and quality of IP phones and handsets SONA Single, unified, cost-effective IP network Any application supported in any workspace Availability and resiliency via clustering

11 Why Cisco for your Requirements? Technology DNA and market leadership: routing, switching, mobility, network access control, the connected home, storage area networks, video systems, and unified communications Market access Over 1,500 UC partners worldwide Direct channels Indirect channels Embedded advocates Over 600,000 Cisco certified professionals Financial strength Living Room, Park Güell, Barcelona Image courtesy of the human network

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