Best of VMworld Juni Wolfgang Richter Regional Sales Manager, Central Europe

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1 SimpliVity Best of world Juni 2014 Wolfgang Richter Regional Sales Manager, Central Europe

2 "SimpliVity is one of the biggest innovations in enterprise computing since ware John Doerr, Kleiner Perkins November 15, 2013 (Investor in Amazon, Google, Netscape, Sun ) 2

3 SimpliVity s Mission is to Simplify IT If it will not be simple, it simply will not be It is always the simple that produces the marvelous 3

4 Agenda The Data Problem and Other Key Trends The Legacy Stack Does Not Solve the Problem SimpliVity s Data Virtualization Platform Does Solve the Problem SimpliVity Use cases 4

5 The Data Problem and Other Key Trends

6 The Data Problem Disk Drive Capacity I/O Gap Disk Drive Performance Data is Exploding 2.8ZB in ZBi in 2020 Data Challenges Performance Mobility Management Protection Capacity OmniCube Overview Video: 6

7 *Source: Wikibon Server SAN Research Project

8 The Legacy Stack Does Not Solve The Problem

9 Windows Local Storage Windows Local Storage Windows Local Storage Windows linux Local Storage Local Storage 9

10 Windows Local Storage Windows Windows Windows linux Local Storage Local Storage Local Storage Local Storage Traditional Shared Storage Array 10

11 Local Storage Local Storage Local Storage Local Storage Local Storage Traditional Shared Storage Array 11

12 Remote Dt Datacentert Local Storage Local Storage Local Storage Traditional Shared Storage Array Traditional Shared Storage Array 12

13 Local Storage Local Storage Public Cloud Remote Dt Datacentert Local Storage Data Protection Apps Cache Array Cloud Gateway Deduplicated Disk Backup Appliance Traditional Shared Storage Array WAN Optimization Traditional Shared Storage Array 13

14 Public Cloud Remote Dt Datacentert SVT OmniCube OmniCube SVT OmniCube SVT 14

15 Legacy Stack Does Not Solve The Data Problem Servers + ware Data Protection Apps Storage switch HA shared storage array Backup appliance WAN optimization Cloud gateway Storage caching Too many boxes Too many screens Too many IOPS to write Too much data to manage Too much data to store Too much data to transfer Too much data to protect 15

16 Legacy Stack Does Not Solve The Data Problem Servers + ware Data Protection Apps Storage switch HA shared storage array Backup appliance WAN optimization Cloud gateway Storage caching One Building Block One Management Screen 300% TCO Savings 16

17 The SimpliVity Data Virtualization Platform Does Solve The Problem

18 SimpliVity s Data Virtualization Platform App 3 App 4 X86 CPU DRAM HDD The best IO is the one you don t have to do. 18

19 SimpliVity s Data Virtualization Platform App 3 App 4 DATA VIRTUALIZATION PLATFORM X86 CPU DRAM HDD The best IO is the one you don t have to do. 19

20 SimpliVity s Data Virtualization Platform App 3 App 4 PRESENTATION LAYER DATA MANAGEMENT LAYER X86 CPU DRAM HDD The best IO is the one you don t have to do. 20

21 SimpliVity s Data Virtualization Platform App 3 App 4 PRESENTATION LAYER DATA MANAGEMENT LAYER X86 CPU DRAM HDD ALLDATA WRITTEN/REGISTERED TO VIRTUALIZATIONPLATFORM ONLY UNIQUE DATA WRITTEN TO HDD The best IO is the one you don t have to do. 21

22 SimpliVity s Data Virtualization Platform App 3 App 4 PRESENTATION LAYER DATA MANAGEMENT LAYER X86 CPU DRAM HDD The best IO is the one you don t have to do. 22

23 SimpliVity s Data Virtualization Platform App 3 App 4 PRESENTATION LAYER DATA MANAGEMENT LAYER X86 CPU DRAM HDD 23

24 Globally Federated Architecture App 3 App 4 PRESENTATION LAYER DATA MANAGEMENT LAYER X86 CPU DRAM HDD Las Vegas 24

25 Globally Federated Architecture App 3 App 4 App 5 PRESENTATION LAYER PRESENTATION LAYER DATA MANAGEMENT LAYER DATA MANAGEMENT LAYER X86 CPU DRAM HDD Las Vegas New York 25

26 Globally Federated Architecture App 3 App 4 App 5 PRESENTATION LAYER PRESENTATION LAYER DATA MANAGEMENT LAYER DATA MANAGEMENT LAYER Local, Full Backup Remote Full Backup X86 CPU DRAM HDD All data is deduplicated and compressed to minimize data flow across geography Las Vegas New York 26

27 Globally Federated Architecture App 3 App 4 App 5 PRESENTATION LAYER PRESENTATION LAYER DATA MANAGEMENT LAYER DATA MANAGEMENT LAYER Local, Full Backup Remote Full Backup X86 CPU DRAM HDD All data is deduplicated and compressed to minimize data flow across geography Las Vegas New York 27

28 Globally Federated Architecture Fast Application Restore from Full Backup App 3 App 4 App 5 PRESENTATION LAYER PRESENTATION LAYER DATA MANAGEMENT LAYER DATA MANAGEMENT LAYER Local, Full Backup Remote Full Backup X86 CPU DRAM HDD All data is deduplicated and compressed to minimize data flow across geography Las Vegas New York 28

29 Integrated Data Protection Single interface for: Provisioning s Protecting s Restoring Restarting s in DR Cataloguing backups Reduction of recovery time Reduction of backup management Reduction of data movement Reduction of training Increase number of restore points Easily see all backups One-click: Backup Clone Move At -level granularity! Easily set backup rules 29

30 Global Management from Single Pane of Glass vcenter C t PRESENTATION LAYER PRESENTATION LAYER PRESENTATION LAYER PRESENTATION LAYER DATA MANAGEMENT LAYER DATA MANAGEMENT LAYER Public Cloud SVT New York New York Las Vegas 30

31 Global Management from Single Pane of Glass vcenter C t Public Cloud SVT New York New York Las Vegas 31

32 Global Management from Single Pane of Glass vcenter C t Public Cloud SVT New York New York Las Vegas 32

33 Datacenter View 33

34 Scale-Out and Open Architecture SVT SVT 10GbE 34

35 Scale-Out and Open Architecture SVT SVT SVT SVT 10GbE 35

36 Scale-Out and Open Architecture SVT SVT SVT SVT 10GbE 36

37 Scale-Out and Open Architecture SVT SVT SVT 10GbE 37

38 Scale-Out and Open Architecture SVT SVT SVT Servers 10GbE Public Cloud SVT 38

39 SimpliVity s Data Virtualization Platform Solves the Data Problem Dedupe, Compress, Management Optimize OmniCube Accelerator At Ingest, Once and Forever Across All Tiers, In Real-Time Throughout Data Lifecycle Mobility Performance Protection Capacity 39

40 SimpliVity s Data Virtualization Platform Solves the Data Problem Dedupe, Compress, Optimize Hyper Convergence Global Management vs OmniCube Accelerator At Ingest, Once and Forever Across All Tiers, In Real-Time Throughout Data Lifecycle Single Shared Resource Pool Integrated Data Protection 300% TCO Savings One Screen: ware vcenter Global Federated Architecture -Centricity & Mobility 40

41 SimpliVity 41

42 SimpliVity Founded in 2009: 3.5 years of development: all code home grown Mission: Simplify IT Technology Team Channel & Support x86 Globally Federated Data Virtualization Veterans of ware, Dell, IBM, EMC, Oracle, NetApp 100% channel; 24x7 support Top tier investors: $101M raised 42

43 SimpliVity Customers, Awards, Momentum 43

44 SimpliVity OmniCube TM Product Family CPU 8 cores cores 24 cores Memory 128 GB GB GB Capacity 5 10 TB* TB* TB* Size 2RU 2RU 2RU Common Features Global Dedupe, Compression, Optimization, High Availability, Redundant Power, centric Policy based Backup/Recovery/DR, Replication, Mobility, Integrated Management via vcenter * Effective Capacity For more details see OmniCube datasheets 44

45 SimpliVity Customer Support World Class care designed to meet the most demanding needs of a global customer base. 24x7x365 coverage Domain certified SimpliVity Customer Engineers Co-located with SimpliVity Engineering Proactive product health monitoring Global network of spare parts delivered 1 by a trained technician Online Customer Support Portal 1 Options for 4hr or Next Business Day delivery 45

46 Use Cases 46

47 SimpliVity OmniCube Addresses Critical Use Cases Use Cases Private Cloud / Data Center Consolidation Data Protection Remote Office Branch Office (ROBO) Production Apps Technology Refresh Public Cloud Coud Data Migration SMB/SME Business Benefits of OmniCube 300% TCO Savings Reduced Complexity Improved Employee Productivity Business Agility Faster Time to Market OmniCube TM Increased Customer Satisfaction Dev / Test / QA Virtual Desktop Infrastructure (VDI) 47

48 Data Center Consolidation / Private Cloud Legacy Stack Consolid date Al ll of Thi is: Servers + ware Storage Switch Shared Storage To This Array Backup App / Appliance WAN Optimization Cloud Gateway Storage Caching SimpliVity OmniCube TM One Building Block One Management Screen 300% TCO Savings 48

49 Tech Refresh 52% of s on hosts are 3 years old and depreciated and 30% of s on hosts are over five years old Need action! ~ Gartner, Phil Dawson, Virtualization Scenario: The Road to Software Defined Anything, Dec % 68% One Building Block One Management Screen 300% TCO Savings Move from the old way of doing things to the new: OmniCube Tech Refresh gives you the opportunity to simplify your environment. 5 yea ar old 3 year old

50 Remote Office Branch Office (ROBO) Public Cloud Headquarters WAN Boston London Tokyo Buenos Aires Windhoek SimpliVity OmniCube TM One Management Screen Centrally manage data protection Maximize WAN Efficiency Managed by the vadmin Full backups from the remote site: Managed centrally at HQ Only unique blocks sent over the WAN Minimize RTO/RPO 50

51 Virtual Desktop Infrastructure (VDI) SimpliVity OmniCube TM Eliminate boot storms Mix VDI and Server s Promote VDI to an equal class citizen Persistent Desktops -Centric Data Protection Manage VDI the same as physical desktops without SAN complexity 300% TCO Savings Originally we hadn t intended to back up the virtual desktop infrastructure at all because of the cost. But, with the OmniCube, with the way it de-dupes, we were able to backup and replicate the VDI as well. Jeremy Wheeler, Innovation Architect, Dairylea Cooperative WAN Boston London 51

52 Summary: + + = 52

53 Vielen DANK! 53

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