Consumerisation of IT

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1 Consumerisation of IT What it means for Education Ray Fleming Education Industry Market Development Manager Microsoft

2 Consumer Trends Driving IT Natural interaction Data explosion Social computing Ecosystem of computers Cloud computing Pervasive displays Ubiquitous connectivity

3 The Two Tensions Rules Anarchy Process Intuition Step Change Imagination Under Control Innovation Institution Individual

4 We go from this at home

5 To this at school

6

7 The shape of the world has changed

8

9

10 What are your choices?

11 The Changing Role of IT Microsoft is uniquely able to help you balance user expectations with education requirements. We have four pillars to our strategy: Windows-based devices Security and management Productivity Application development Windows Next that people love to use tools that help IT to protect the enterprise tools that work like and with popular consumer services tools that simplify and enrich the developer experience

12 Windows-Based Devices That People Love to Use Range of form factors to meet varying needs A look ahead Windows 8 a re-imagining of Windows: Will run on new low-power system-on-a-chip architectures including ARM. Will run on Intel and AMD x86 Will include immersive touch experiences, support pen/handwriting capabilities, and allow remote control Windows will run across a wide variety of devices bringing the ability to securely manage the device, print, USB, etc. Great for content consumption and content creation

13 Security and Management Tools That Help IT to Protect the Enterprise Central, unified management platform Access control based on the level of trust Level of business impact (means of access) Managed Low (Web) Unmanaged Medium (VDI/Citrix) Single, end-to-end security and management platform High (DirectAccess, enterprise VPN) A look ahead With System Center 2012, manage any mobile device that connects through Exchange ActiveSync, including Windows-, ios-, Symbian-, and Androidbased devices Will manage Windows devices best and be best-in-class on other devices Achieve the same management results as with onpremises solutions at a lower cost

14 Productivity Tools That Work Like and With Popular Consumer Technology Best productivity experience anywhere Integrated social tools and applications Productivity will be best on Windows Integration with external social networks Internal social computing tools Online meetings Presence & IM And best-in-class on other devices Social networking Voice & video A look ahead Connected productivity: Complete Microsoft Office experience with services integration Includes Lync voice, mobile, and Mac client support Privacy practices that support global standards

15 Application Development Tools That Simplify and Enrich the Developer Experience Unified application development Consistent, connected experiences across the PC, mobile devices, and browser One development environment for all devices Ability to enhance and extend apps with the cloud A look ahead New kinds of experiences with native capabilities in Windows 8 using the power of HTML5: Fast, fluid, and dynamic applications Full-screen and touch-centric user experience New user interface designed to work seamlessly with a diversity of devices and form factors

16 Why Microsoft? Natural interaction Data explosion Social computing Ecosystem of computers We have broad and deep experience in education, enterprise and consumer markets Microsoft is embracing the consumerisation of IT. the only company to span devices, traditional software, and cloud services and bring you Security and Management and a Unified Application Development environment. Cloud computing Pervasive displays Ubiquitous connectivity

17 Ray Fleming Education Industry Market Development Manager Microsoft

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