Building a Continuum of Computing

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1

2 Building a Continuum of Computing

3 Spectrum of Computing on Intel Architecture INTERNET-CONNECTED DEVICES PC CLIENTS SERVERS Intel's Smallest Processor Built with the World's Smallest Transistors The Fastest Processor on the Planet The Greatest Intel Xeon Performance Leap In History CE Embedded Handheld Netbook Laptop Desktop Enterprise Server High-Performance Computing Internet Data Center

4 CONTINUUM Moving Seamlessly Throughout the Computing Spectrum

5 IDF: Established 1997

6 Technology Creating the Continuum Opportunity for Developers

7 Technology

8 Intel s Relentless Pursuit of Moore s Law 180 nm nm nm nm nm nm nm 2011

9 Intel Platform Architecture Mainstream PC and Server Tick Tock Tick Tock 45nm 32nm Penryn Nehalem Westmere Sandybridge

10 Intel s Second Platform Architecture Internet Connected Devices Intel ATOM Processor Cores 45nm 32nm 22nm 15nm Bonnell Saltwell New Core New Core System-on-Chip Products Soc Soc Soc Soc Soc Soc Soc Soc Soc Soc Soc Soc Soc Soc Soc Soc

11 Revolutionary Change for Intel SoCs at 32nm 65nm 45nm 32nm Leakage 10X +25% +22% 10X 1x 0.1x IA CORES GFX VIDEO DISPLAY MEMORY INTERCONNECT MEM CTRL Intel s INTERCONNECT FABRIC IA 32nm SoC 0.01x 0.001x IOs ACCELERATOR IPS 3 rd PARTY IPs EXTERNAL ECOSYSTEM FABRIC 3 rd PARTY IPs BRIDGE toext FABRIC Transistor Performance (switching speed) Software Compatibility Modular Integration Bridge to External Ecosystem Fabrics

12 Intel Software Environment Support Consistency

13 Technology Creating the Continuum Opportunity for Developers

14 Worldwide PC TAM Units (M) Sept. Update June Update March Update Source: Gartner

15 New Intel Core Processors Entering Mainstream NEW COMING INTERNET-CONNECTED DEVICES PC CLIENTS SERVERS

16 Enterprise Clients Intel vpro Technology Shipments Smarter, Energy-Efficient Performance Expanded Manageability Enhanced, Proactive Security

17 Mainstream Consumer Computing Create and Share Content across the Continuum

18 Internet Connected Devices The Impact of Intel Atom Processor Average Power (Watts) Best-in-Category IA Platform Size (mm 2 ) CPU Cost ($) MORE THAN 90 % REDUCTION MORE THAN 85 % REDUCTION MORE THAN 65 % REDUCTION Source: Intel INTERNET-CONNECTED DEVICES PC CLIENTS SERVERS

19 The Atom Software Environment

20 Netbooks Take Off Cumulative Volume (Millions of Units) Intel Atom Processor-based Netbooks (2008) Wii (2006) iphone (2007) Quarters Since Launch Source: Intel, ABI, Future Source

21 Enabling Cross-Platform Applications

22 Introducing The Intel Atom Developer Program appdeveloper.intel.com

23

24 Connecting the Embedded World Subway Ticket Station Biometrics Finger Print Reader Point of Sale Digital Weight Scale ATM Hotel Concierge System Handheld Barcode Reader Handheld Wireless Spectrum Tester Handheld Ultrasound Hospital Bedside Terminal Voting Machine Lottery Machine Network Security Appliance VoIP PBX Test and Measurement Appliance Education Terminal Communications Gateway Programmable Logic Controller Computer Numeric Controllers Industrial HMI Panel Industrial PC Avionics System Wearable PC Connected Soldier Device Military Soldier Training Device

25 In-Vehicle Infotainment IVI TAM (M) Units Source: TRG/iSuppli March 2009, IMS June 2009

26 Next Generation cross-platform high-end infotainment system Mercedes-Benz C- and S-Class Harman International is able to offer fully integrated, energy efficient infotainment solutions based on the Intel Atom processor in order to respond to the continuously increasing processing requirements for new media formats and connectivity in multi-seat environments. This enables us to accelerate the development and to provide leading-edge infotainment technologies for an uncompromised end-user experience at highest level. Marek Neumann Vice President Advanced Engineering Harman International Automotive Division

27 Progress Towards Handhelds Major Reductions in Power and Form Factor Menlow Board Size 8,500 sq mm Standby Power 1.6W Moorestown Board Size Reduced 2x Standby Power Up to 50x Forecast Medfield Board Size - Reduced Standby Power - Lower

28 Moblin v2.1 User Interface Claire Alexander Moblin User Interaction and User Experience Design Lead

29 Server: The Democratization of Data Worldwide Growth Projections Users 1.24B Data (Exabytes) ~2.5E Devices (Units) 416M Interactions (B-per day) 475B 3X 4.5X 7.7X 8.5X 442M ~4.7E 54M 56B Source: IDC Directions 09, isuppl 3 09, Forrester 2 09 INTERNET-CONNECTED DEVICES PC CLIENTS SERVERS

30 Intel Architecture Scales the Server Spectrum Small Business/ Remote Office Comms Cloud Services Infrastructure HPC Mission Critical

31 Technology Creating the Continuum Opportunity for Developers

32 2004

33 Continuum = Opportunity

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