End User Computing. Haider Aziz Advisory System Engineer-EMEA. Redefining Application and Data Delivery to the Modern Workforce

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1 Haider Aziz Advisory System Engineer-EMEA End User Computing Redefining Application and Data Delivery to the Modern Workforce 1

2 Why Customers Care The World of End Users and IT is Transforming NEW Users & Applications Data OLD 2

3 Why Customers Care Everything Across the Business is Affected Multi-Device workforce Data & Collaboration 3

4 Why the CIO and IT Admins care Agility, Efficiency & Performance at Scale Virtualize Just the apps Virtualize Entire desktop Seamless Transition Optimized for: Smaller screen, mobile Touch interface Non-persistent workspace Optimized for: Large Screen Footprint - Multi-window Keyboard and mouse Persistent workspace 4

5 Desktop Virtualization as a Service Lots of Vendor Choices Desktops, Applications and Data as a Service Desktop and Application View Image and Application Management Workspace Simple powerful DV with great user experience Low-touch central image management for physical PCs Streamline the end-user experience with a secure multi-device mobile workspace for IT services 5

6 Virtual Desktop Storage Misery User Experience is the most important metric Storage is often the enemy of user experience Old-school remedies are inefficient Legacy arrays don t deliver user experience Need a total solution offering DV means real adoption, success beyond Pilot Users demand dedicated local drive performance Flexible VDI - intelligent data services needed Legacy arrays cant deliver DV success at scale Enterprise solution needs more than a fast array Multiple user needs, bursty apps, all amplified at scale DV places users into a shared container Linked, Full clones persistence/nonpersistence Flash is the only way to succeed at scale What about the user data, backup, HA/DR? 6

7 Achieving Virtual Desktop Bliss 1 UNCOMPROMISING USER EXPERIENCE At Scale All the Time All User Types 2 RADICALLY SIMPLE ADMIN EXPERIENCE No Tuning, Easy Persistent Desktops Provisioning Magic EMC Portfolio Synergy 3 BREAKTHROUGH COST & TCO Best $/Desktop Lowest Opex & Capex Better Than Physical 7

8 XtremIO Virtual Desktop Breakthroughs 10:1 50% 25% 40% upto 3500 Reduction In Capacity Per Desktop *Full Clones Reduction In Storage Cost Per Desktop Lower RAM Requirement via better server density Reduction In Server Infrastructure Virtual Desktops Per X-Brick *Linked Clones 8

9 XtremIO All-Flash Scale-Out Arrays 10 TB X-BRICKS 20 TB X-BRICKS TB Per Cluster Physical Capacity TB Per Cluster Physical Capacity UP TO 1,000,000 FULLY RANDOM IOPS Over 250 TB Logical Capacity Thin Provisioning Inline Data Reduction XDP 9

10 XtremIO Data Services Data Services Delivering Incredible User Experience INLINE DATA REDUCTION BEYOND-FLASH PERFORMANCE DATA PROTECTION LINEAR SCALABILITY Never Write Duplicate Data Super-high <ms response times Flash-Optimized Zero Configuration Performance increases with capacity 10

11 XtremIO Performance Reliability Always Unpredictably inconsistent Guaranteed Predictable & Consistent Single X-Brick Latency Competitors product 8K Random Write IOPS 11

12 Uncompromising User Experience At Scale All The Time All User Types True enterprise VDI for hundreds, thousands of desktops. Each feels like an All-SSD laptop Applications & Desktop services run consistently despite boot storms, antivirus, re-composition, etc Different users, different needscustomizable persistent vs nonpersistent, IOPS, and more 12

13 2,500 Full Clone Desktops per X-Brick! 0,7 IOPS Write IOPS Read IOPS Latency W R 0.7ms 0,6 0,5 0,4 0,3 Latency(ms) ESXi Datastore Latency remains below 0.7ms always, for all operations , , Number of desktops 0 13

14 Radically Simple Admin Experience No Tuning Admin Wizardry Portfolio Synergy Any mix of Full clones, Linked clones, Persistent, Non-Persistent desktops, no Lun or hot-spot issues Instant desktop roll-out. Live Upgrades, patches, rollback desktops all while in service and at scale Isilon, VNX for user data, Data Domain & Avamar for backup, VMware & VPLEX for HA/DR, VCE for converged infrastructure 14

15 Admin Task Acceleration 2,500 persistent linked clone virtual desktops Task Concurrent creation and deploy 2.3s Time Taken per desktop with XtremIO Concurrent login 1.44s (max = 3.26s) Concurrent boot 0.19s Concurrent refresh 1.08s 15

16 No Forced Unplanned Outages Recompose & Refresh 2,500 desktops on a Live Hypervisor Latency Write-IOPS Read-IOPS 1,2 1 IOPS ,8 0,6 0,4 Latency (ms) 0, Time (seconds) IOP headroom accommodates load and admin operations in parallel 16

17 Breakthrough Cost & TCO Best $/desktop Lowest OPEX Better than Physical 5x better than legacy arrays, Unequalled by competitors Realize Centralized economics, 24x7 availability, dramatically lower VDI project times, scales for growth Storage <$100, Converged infrastructure, <$300 at scale Less complexity 17

18 Example Hardware costs per user $250 $200 $200 $150 $100 $50 $- $50 $11 Persistent Non-persistent Mobilized Windows Apps Storage Server Dedicated Desktop (VDI) Shared Desktop (RDS) Shared App, High concurrency (RDS apps) 18

19 The Path to XTREMIO Desktop Virtualization 19

20 XtremIO EMC Ecosystem Integration Full VAAI integration with unique in-memory copy services Manage XtremIO from within vcenter Superior I/O Path Optimization, Performance & Resiliency Mission-critical availability for VMware, Windows, Linux & more Zero downtime and Disaster Avoidance (RTO) Active-Active data access for EMC and 3 rd -Party Arrays Modular, scalable, and optimized for VDI 2,500 Full Clones, 3,500 Linked Clones; one converged rack 20

21 EMC VDI Portfolio Solution Example Security Disaster Recovery Backup User Data Desktop Image Store 21

22 XtremIO for Desktop Storage Any combinations of full and linked clone desktops Linked Clones Full Clones Linear Scaling 3,500 2,500 1X 7,000 5,000 2X 14,000 10,000 4X One X-Brick (6U) 150K IOPS * 250K IOPS^ Two X-Bricks (12U) 300K IOPS * 500K IOPS^ Four X-Bricks (20U) 600K IOPS * 1M IOPS^ * IOPS measured with 4K fully random, 50% writes/50% reads ^IOPS measured with 4K fully random, 100% reads 22

23 Example EMC EUC Solution 23

24 Vblock Systems: The Fastest Path To VDI Single Product solution Converged infrastructure Fast deployment ~48 hours Standard Pods for Global Rollout Integrated Data Protection Options 3500 Linked / 2500 Full Clones Managed As Single Product Single Point Of Support 24

25 Case Study: Boston Scientific EUC Boston Scientific Deploys Full Clone VDI With XtremIO Challenge Large-scale VDI Environment Full Clone Persistent Desktops Mandatory VDI User Experience Complaints Storage Cost, Complexity Solution XtremIO One X-Brick For Desktops Application VMware Horizon View VDI VMware vsphere Hypervisor CRAIG ENGLUND / SEAN COLLIER Principal Virtualization Architect/Sr. Administrator It used to require 8 minutes to deploy one 40 GB virtual desktop image. By comparison, with XtremIO it takes 17 seconds. It blew our mind. Results Incredible End User Desktop Experience Lower $/Desktop Than Prior Storage Array Rapid Desktop Rollouts During Production Hours Complex VDI Made Simple And Successful 25

26 Case Study: Financial Services VCE Vblock w/ XtremIO + Isilon Worldwide Citrix VDI deployment, 7000 users The Customer Problem Existing VDI solution had unacceptable user experience Cost & Complexity increasing at scale Needed scalable 7000 users with <1ms latency Needs to handle both persistent, and non persistent desktops with iops per user Needed easy management at scale Needed predictable cost model The Winning Solution Vblock, for Xtrem Applications XtremIO all flash array (2 X-Brick configuration) Isilon for User Data Why XtremIO only array with consistent <1ms latency & unparalleled performance at scale 85% reduction in footprint, power/space & cooling Vblock Converged infrastructure, with proven support model Vast reduction in cost, management, & time to market 26

27 Case Study: Fortune100 Insurance Eleven 2-Xbrick XtremIO clusters 60,000 Citrix Persistent XenDesktops The Customer Problem Rolling out VDI to all developers, requiring persistent desktops and consistent high performance Incumbent NetApp VDI failing due to poor performance and inability to scale Reboot times were over 5 mins on NetApp Needed to scale the pods, both performance and capacity Struggled with VDI cost effectiveness The Winning Solution XtremIO all-flash arrays, 22 X-Bricks across 11 standard pods Citrix XenDesktop on VMware vsphere Why POC showed superior consistent performance and user experience Unique scale-out for VDI user consolidation (more users in less management points) Future-proof architecture and roadmap 27

28 Transform Your VDI Experience We had eight racks worth of storage at our site running 10,000 VMs. Running XtremIO we have half a rack worth. The difference is staggering. 28

29 Thank You

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