EMC s IT TRANSFORMATION
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1 EMC s IT TRANSFORMATION Sanjay Mirchandani Chief Information Officer 1
2 EMC IT At A Glance INTERNAL USERS IT ENVIRONMENT BUSINESS APPLICATIONS VIRTUALIZATION ,000 5 DATA CENTERS, 960 TB STORAGE ~400 2,000 Physical Servers ,000 5 DATA CENTERS, ~12 PB STORAGE ~500 ~8,000 OS IMAGES 90% SERVERS VIRTUALIZED Finalist 2
3 Stages Of IT Transformation 3 Cloud Applications Cloud-Optimized, Mobile & Predictive 2 Cloud Operating Model IT-As-A-Service 1 Cloud Infrastructure Virtualized Data Centers 3
4 Cloud Infrastructure Journey 1 % VIRTUALIZED 15% IT-Owned Applications 35% 50% Virtualize Mission Critical Applications CONSOLIDATE 90% STANDARDIZE 70% VIRTUALIZE Business Agility
5 Cloud Infrastructure Journey 1 % VIRTUALIZED 15% 35% IT-Owned Applications CLOUD PLATFORMS 50% 75% Virtualize Mission Critical Applications 90% APPLICATION RATIONALIZATION INTEGRATED SECURITY Business Agility
6 Virtualize Mission Critical Applications 1 SINGLE GLOBAL INSTANCE CRM E-BUSINESS SUITE 70+ APPLICATION TIERS 8.8 BILLION R O W S O F D A T A 12TB DATABASE 57M TRANSACTIONS PER DAY ORACLE DATABASE Note: Based on EMC IT internal estimates 6
7 Virtualize Mission Critical Applications 1 BEFORE Sun Fire & DMX-3 UltraSPARC IV 224 Cores 80% CPU Utilization Solaris 10 10X AFTER PERFORMANCE VCE Vblock $7 Intel Nehalem MILLION 128 SAVED Cores 10% CPU Utilization 60% VMware/Linux PRODUCTIVITY GAINS Note: Based on EMC IT internal estimates 7
8 Cloud Infrastructure Journey 1 % VIRTUALIZED 15% 35% 50% 75% 90% IT-Owned Applications Virtualize Mission Critical Applications Business Agility
9 Cloud Infrastructure Benefits 1 90% OS IMAGES VIRTUALIZED 95% MISSION CRITICAL APPLICATIONS VIRTUALIZED $112M C A P E X SAV I N G S $66M O P E X SAVINGS 100M P O UNDS OF CO 2 REDUCED Note: Based on EMC IT Internal Estimates 9
10 Stages Of IT Transformation 3 Cloud Applications Cloud-Optimized, Mobile & Predictive 2 Cloud Operating Model IT-As-A-Service 1 Cloud Infrastructure Virtualized Data Centers 10
11 IT-As-A-Service (ITaaS) 2 O P T I M I Z I N G I T PRODUCTION F O R B U S I N E S S CONSUMPTION AGILITY 11
12 IT-As-A-Service: Benefits 2 VALUE BASED COSTING & DECISION M A K I N G TOOLS & APPLICATIONS RATIONALIZATION EFFICIENCY & PRODUCTIVITY GAINS STANDARDIZATION SIMPLIFICATION IT-BUSINESS ROLES COMPETENCIES AGILE IT DELIVERY M O D E L 12
13 Cloud Operating Model (ITaaS) 2 C O M M U N I T Y SUPPORT SKILLS C U S T O M E R S S E R V I C E GO-TO-MARKET E N D - TO- E N D GOVERNANCE R O L E S MANAGEMENT AUTOMATION S E R V I C E S F I N A N C I A L T R A N S P A R E N C Y COMPETENCIES 13
14 Technology Stack (ITaaS) 2 Softwareas-a-Service Platformas-a-Service User Experienceas-a-Service Infrastructureas-a-Service VIRTUALIZED D E S K T O P S MISSION CRITICAL A P P L I C AT I O N S BIaaS/ BIG DATA P R I V A T E CLOUD Line of Business Applications APPLICATION INTEGRATION C L O U D CHOICE COMPUTING Pervasive Mobility P U B L I C CLOUD O F F E R I N G S MOBILE APP PLATFORM Enterprise AppStore S c a l a b l e, E x t e n s i b l e, Tr u s t e d 14
15 Technology Stack (ITaaS) 2 Softwareas-a-Service Platformas-a-Service User Experienceas-a-Service Infrastructureas-a-Service VIRTUALIZED D E S K T O P S MISSION CRITICAL A P P L I C AT I O N S BIaaS/ BIG DATA P R I V A T E CLOUD Line of Business Applications APPLICATION INTEGRATION C L O U D CHOICE COMPUTING Pervasive Mobility P U B L I C CLOUD O F F E R I N G S MOBILE APP PLATFORM Enterprise AppStore S c a l a b l e, E x t e n s i b l e, Tr u s t e d 15
16 Infrastructure-As-A-Service 2 ENGINEERING LABS TRY & BUY BUSINESS & IT MANAGED HYBRID SOLUTIONS L A B -AS-A-SERVICE CLOUD SERVICES EMC IT cloud9 VIRTUAL SERVERS WEB SERVERS SERVICE PROVIDER HOSTING MANAGED HOSTING/ STORAGE SERVICE LEVELS Provision Time HA/DR RTO RPO Change Control Compliance Monitoring Management 16
17 BI-As-A-Service 2 Tools & Consulting DATA SCIENTIST COLLABORATION TRAINING SOLUTION DESIGN/ DEVELOPMENT VISUALIZATION REPORTING DASHBOARDS Analytics PREDICTIVE PLANNING / WHAT-IF T E X T ANALYTICS Big Data Platform STRUCTURED UNSTRUCTURED Data Governance Data Sources TRANSACTIONAL D A T A D A T A QUALITY MASTER DATA MANAGEMENT MACHINE D ATA SOCIAL EXTERNAL D A T A INTEGRATION O T H E R S 17
18 Stages Of IT Transformation 3 Cloud Applications Cloud-Optimized, Mobile & Predictive 2 Cloud Operating Model IT-As-A-Service 1 Cloud Infrastructure Virtualized Data Centers 18
19 Technology Stack (ITaaS) 3 Softwareas-a-Service Platformas-a-Service User Experienceas-a-Service Infrastructureas-a-Service VIRTUALIZED D E S K T O P S MISSION CRITICAL A P P L I C AT I O N S BIaaS/ BIG DATA P R I V A T E CLOUD Line of Business Applications APPLICATION INTEGRATION C L O U D CHOICE COMPUTING Pervasive Mobility P U B L I C CLOUD O F F E R I N G S MOBILE APP PLATFORM Enterprise AppStore S c a l a b l e, E x t e n s i b l e, Tr u s t e d 19
20 MONITORING MANAGEMENT SOA GOVERNANCE PROPEL: Mission Critical LOB Application Fully Virtualized on a Vblock 3 Legacy Applications 50+ LEGACY SYSTEMS TRANSFORMATION ADAPTERS Application Integration Cloud (AIC) RELIABLE MESSAGING INTEGRATION WEB SERVICES BATCH DATA FABRIC Business Applications ERP CENTRAL COMPONENT SUPPLIER RELATIONSHIP MANAGEMENT BUSINESS PLANNING & CONSOLIDATION BUSINESS WAREHOUSE SUPPLY CHAIN MANAGEMENT FINANCIAL SUPPLY CHAIN MANAGEMENT Databases CLUSTERED DATABASES 20
21 PROPEL Benefits 3 >50% PERFORMANCE INCREASE 5X SCALABILITY 20X INTEGRATION THROUGHPUT 65 LEGACY APPS RETIRED 450 POINT-TO-POINT INTERFACES R E D U C E D T O 125 AIC INTERFACES SINGLE GLOBAL I N S T A N CE 300+ GLOBAL SITES Note: Based on EMC IT Internal Estimates 21
22 Application Integration Cloud Vision Integrate Across All EMC Applications 3 Partners SaaS Platforms EMC PRIVATE CLOUD Common Data Model Monitoring & Management ERP Integration, Batch, Web Services APPLICATION INTEGRATION CLOUD Enterprise Applications CRM Data Warehouse Legacy Apps App Server Data Fabric New Apps Social Mobile 22
23 Technology Stack (ITaaS) 3 Softwareas-a-Service Platformas-a-Service User Experienceas-a-Service Infrastructureas-a-Service VIRTUALIZED D E S K T O P S MISSION CRITICAL A P P L I C AT I O N S BIaaS/ BIG DATA P R I V A T E CLOUD Line of Business Applications APPLICATION INTEGRATION C L O U D CHOICE COMPUTING Pervasive Mobility P U B L I C CLOUD O F F E R I N G S MOBILE APP PLATFORM Enterprise AppStore S c a l a b l e, E x t e n s i b l e, Tr u s t e d 23
24 Big Data Analytics 3 IT Global Command Center Incidents SECURITY Critical Incident Response Center Threats CORPORATE QUALITY Disk Reliability & Failure MARKETING & SALES Customer Profile & Campaigns 24
25 IT Analytics 3 Global Command Center Incidents WHAT HOW 56M EVENTS PER YEAR REDUCE HAYSTACK FREQUENCY-BASED PATTERN ANALYSIS HAYSTACK OF DATA SOURCES: NETWORK, SERVER, STORAGE, APPLICATIONS, OTHERS WHY <0.5% INCIDENTS PROACTIVE DOWNTIME AVOIDANCE Note: Based on EMC IT internal estimates 25
26 Technology Stack (ITaaS) 3 Softwareas-a-Service Platformas-a-Service User Experienceas-a-Service Infrastructureas-a-Service VIRTUALIZED D E S K T O P S MISSION CRITICAL A P P L I C AT I O N S BIaaS/ BIG DATA P R I V A T E CLOUD Line of Business Applications APPLICATION INTEGRATION C L O U D CHOICE COMPUTING Pervasive Mobility P U B L I C CLOUD O F F E R I N G S MOBILE APP PLATFORM Enterprise AppStore S c a l a b l e, E x t e n s i b l e, Tr u s t e d 26
27 Mobile Security & Device Management 3 DEVICE SECURITY Enterprise App Store Authentication Access Control Encryption Anti-Malware Management Logging Monitoring Cloud Security Authentication Access Control Posture Data Leakage Encryption Device Mgmt Logging Monitoring EMC PRIVATE CLOUD Common Data Model Monitoring & Management Enterprise Applications Integration, Batch, Web Services Application Integration Cloud App Server Data Fabric ERP CRM Data Warehouse Legacy Apps New Apps 27
28 Stages Of IT Transformation 3 Cloud Applications Cloud-Optimized, Mobile & Predictive 2 Cloud Operating Model IT-As-A-Service 1 Cloud Infrastructure Virtualized Data Centers 28
29 Preparing Our People AGENTS OF CHANGE BRIDGE THE SILOS IT AS-A BROKER NEW JOB FAMILIES MULTI- FACETED & AGILE NEW SKILLS & ROLES 29
30 IT Transformation Benefits 90% ~1 O S I M A G E S VIRTUALIZED D A Y T O PROVISION O V E R A L L I T CHARGEBACK FROM 54% TO 89% IT INVESTMENTS 42% VS. L IGHTS O N FROM 23% TO IN 4 YEARS E N T E R P R I S E VS. FUNCTIONAL P R O J E C T S FROM 40% TO 76% IN 4 YEARS Note: Based on EMC IT Internal Estimates 30
31 Key Takeaways ENABLE YOUR BUSINESS CHALLENGE THE STATUS QUO EXPAND THE CONVERSATION BUILD YOUR CLOUD BIG DATA = BIG OPPORTUNITY TRANSFORM IT ROLES 31
32 EMC IT Proven 32
33 OPPORTUNITY Y 33
34
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